Paweł Dzadz – A digital transformation leader with 14 years of experience in e-commerce and marketing management for global brands such as Samsung, Philips, and Lyreco. As a Customer Experience Unit Manager, he demonstrates how new technologies transform the customer experience. An expert in international expansion (managing operations in CEE markets and global projects) and sales strategies on marketplace platforms, he effectively combines technological innovation with real revenue growth and building a competitive advantage in foreign markets.